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Why should you be Using Child Theme for your WordPress Site?

Child themes are themes which inherit properties, functionalities, and styling of another theme called the parent theme. Child themes allow you to modify only a part of the total theme that you are using without modifying the complete theme. Modifying a whole theme often creates problems when you upgrade to a higher version, on WordPress.…

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Reasons Why You Need a Responsive Web Design

As the usage of mobile devices picks up, sites that do not adopt a mobile-friendly format are at risk of being left behind in the race. Our Brisbane digital marketing agency tells you how adopting a responsive design can help you garner more customers, more profits, and better SEO rankings in the long run. Better…

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Why is Interactivity an Important Element in Website Design?

Your website gives your customers an insight into your business. A well-designed and interactive website leaves a very good first impression on your customer which can go a long way into building a successful relationship. All successful websites use the art of engaging their site visitors to reduce the bounce rate of the website or…

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5 Ingredients for a Great Landing Page Design

You got a company website because you wanted to inform your target audience about the products or services offered by your company. Another aim could be to create a strong brand positioning. But for that you need to establish a strong relationship with your audience and also empower them. But what is the ultimate aim?…

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How to Optimize SEO Without Breaking the Bank

Pay for advertising on social media: For this, you don’t have to run a $25,000 ad campaign on Tumblr; a comparatively low investment, such as $10-$50 spent on promoting some of your best posts is enough to bring in visitors to your website, and people coming in from social media platforms is great for SEO.…

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How Psychology affects Web Design

Understanding the psychology behind how your web design affects your customers viewing and buying experiences will give you an advantage over competitors. Web design is all about the customers so it is necessary to understand their view of a website. Many businesses make the mistake of designing websites based on their own aesthetics and guidelines.…

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5 Fundamental Design Principles That Can Make or Break Your Website

There are some design ideas that are extremely easy to implement but have a high success ratio. These are often overlooked because a lot of people think that they are too simple to yield meaningful results. Implementing these ideas would enhance the functionality of your website, improve the user experience of the visitors to your…

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Five Web Design Best Practices to Boost Growth and Conversions

A website is crucial for businesses and it is directly related to growth. On the opposite end, improper web design can seriously hinder customers from taking your services. Business2Community.com recently released statistics based on research from multiple sources on the question. The research found that users will leave if the content layout is unattractive, if…

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The Importance of Animation in Web Design

Animation is a subject which has been related to games and creating nice effects but its potential in improving user experience has been underexplored. It can make the user interface intuitive and make it easier for the visitor to get around your website. However, you will have to get the mix of textual content, visual…

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